code and creativity

websites and brands which connect.

Your business has a special sweet spot; one where your ideal customer lives and you love to work. It’s no surprise that your passions and talents live there too. We’ll help you connect these soul mates and build your business a digital presence you’re supremely proud of.

We’re not like anyone else. Neither are you.

Every single business has a story. Your business has a story. It’s probably a great story, right? And that story makes you unique in all the world. It also flavours the services you offer your clients and the products you develop.

We love that. We love unravelling the tale of you and finding that special way you solve problems for the world. We believe the whole world can benefit from amazing people serving others in their sphere of genius.

Your journey with us will help you find that place no one else occupies, light it up, and connect with like minded clients and customers who want to work with you. We are a creative design agency in Hobart specialising in building websites for small businesses, just like yours. Get a website with A Lined Design, we love to serve up a satisfying serve of digital design!

Blue ocean, baby.



A new website project or a website in need of a re-design is a platform filled with untapped potential. The potential to clearly communicate your message, your brand and your products/services with your target audience.

What functions does your website need to perform and whose problems are you solving?

We’ll build the right solution for your endeavour.



brand design

Whether you have an existing business or you are looking to start a new business, your brand identity is important. It’s one of the first things that a potential customer will notice.

You typically only get one chance to make a great impression, so it’s important to maximise your opportunity to connect and engage with your audience. Logos, fonts, colour palettes and brand guidelines will help you build the right impression.

Let’s get you noticed for all the right reasons.




Copywriting tells the story and message that your business is sharing with your audience across many different mediums. This will include your website pages, blog posts, emails that you send, social media posts and more.

After your branding, the story that you are telling is one of the first things that a prospective customer will see. It’s vital that you don’t make the simple mistake of not engaging your users.



digital marketing

Search Engine Optimisation (SEO for short) is often looked at as a magical dark art.

It’s important to understand that SEO itself is not a dark art. SEO is merely a series of processes that can be actioned for your business, that help the search engines to better understand the content and value of your website.


Sarah Crawford - website and brand designer at A Lined Design

Nice to meet you!

I’m Sarah. I’m a passionate creative who loves to serve up a satisfying serve of digital design with a side of custom code to make your website really and truly yours.

Scroll on down to the contact form below and let me know how I can help you kick your business goals.

a lined designs

recent fun

Logos, colours, graphics, fonts and user experience all in a melting pot of design deliciousness.

You’ll love working with us, too.

I had a great time working with Sarah on March 4 Earth.

Sarah’s creativity and innovation led to the design and implementation of an awesome March 4 Earth website, logo and brand. She also provided marketing advice on our not for the profit and how to reach our unique target audience.

Sarah spent time getting to know us and understanding our vision before embarking on the project. She is naturally creative and has a strong understanding of user experience and how people think.

She is passionate and has pride in what she delivers. I would strongly recommend her for any project.

A big thanks to Sarah for bringing the March 4 Earth brand to life.

Jacqui Collis March4Earth

Sarah created my beautiful website for Petal and Rose and I am so in love with it. If you don’t have the technical skills and want a fab designer to work with, Sarah will fit the bill. Thanks Sarah for all your patience and expertise.

Janie Rose Petal and Rose
Janie Rose

Sarah is a fabulous designer, and I would work with her again in a heartbeat. Not only is she a wonderfully creative artist, but she is also highly professional and a good communicator. From the start, she was proactive in understanding my needs as a client, and finding creative inspiration to build my brand. I love the logo and comprehensive brand guide, and I appreciated her dedication, persistence, and patience in working through draft upon draft until I got the perfect end product.

Elizabeth White Luna Lola
Elizabeth White

It was an absolute pleasure working with Sarah in creating my website. From the outset Sarah understood my vision, my industry and my services, and because of this brought it to life with such class and ease. She was always so prompt and very helpful throughout the website build – exceptional from start to finish. Both the desktop and mobile sites and their functionalities, design and UX looks fantastic. Thanks again Sarah!

Gianna Lucas Speaker and Educator

Sarah’s work is a perfect example of why the Awards were started.

Great design has to be seen to be learned, and appreciated.

Highlighting good designers, and identifying what makes their work good, helps all of us to learn faster, and become better designers.

Judge's Comments The Divi Awards

psst… more love over this way!

Time to get A Lined Design!

Send us a love letter, answer some questions to find out if we're the right fit for you and we'll set up a Zoom meeting and get to know you better. 

a lined design

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